Now Play It
Now Play It – About
Welcome to Now Play It
‘Now Play It’ is a new and exciting way to learn and play your favorite songs.
This unique video service features real music and real artists all backed by real learning techniques.
It has been developed to help offer a more instant and direct way of learning, for every range of musician.
‘Now Play It’ aims to get people as close to the artist and songs they love as simply as possible.
If you want to play a song, there is no better way to learn than from the artist who wrote or performs it...welcome to ‘Now Play It’.
There are 3 types of ‘Now Play It’ tutorials, ‘Full’, ‘Lite’ & ‘In House’.
A ‘Full’ tutorial is split into 3 parts, (Lesson / Recap / Play Through).
The Lesson is an exclusively filmed direct 1 to 1 tutorial with an artist. Each one is shot in a unique location, be it at the artists house, studio or backstage on tour. Lessons last an average of 15 - 25mins and take the user through how to play every aspect of the song, from chords, techniques and/or equipment used.
The Recap, which only features in guitar lessons, gives the user an overview of all the chords used in the song, allowing them to learn them individually.
The Play Through is the last part of the full tutorial package and features the original promo video (or approved photos where a video doesn’t exist) for the song with tabbed versions of the chords overlaid on it. This final section allows the user to put into practice all the skills they have just picked up and jam along with the original track and artist to perfect their skills. For drum lessons there are no chords, but instead the play through features a live performance of the drummer alongside the video showing all the techniques used.
A ‘Lite’ tutorial is split into just 2 parts, (Play Through / Recap).
The Play Through in ‘Lite’ tutorials is the same as in the ‘Full’ tutorials.
The Recap in ‘Lite’ tutorials is slightly less advanced than the ‘Full’ tutorials, it gives the user and overview of all the chords used but in a more simplistic way.
‘In House’ Tutorials
‘In House’ tutorials are exactly the same format at the ‘Full’ tutorials outlined above, but instead of featuring the actual artist who wrote or performs the song, it features our own in house tutor.
We have this 3rd option available so that we can make sure that we can offer as many different tutorials in the Now Play It style, even if an artist isn’t around to teach them anymore.
All 3 types of tutorials are delivered as just one video file, quickly and easily, allowing people the unique ability to be able to download and learn on the go, anytime they want.
Gaz Coombes, Supergrass
Dave Rowntree, Blur
Olly and Gale, Turin Brakes